
About Lorraine
I know what it feels like to build a home care service from the ground up.
Before I became a coach and mentor, I was a home care owner and Registered Manager myself.
I remember the excitement of getting the keys to my first office. I remember the pride of seeing the business grow, the joy of building a team, the responsibility of caring for clients and families, and the pressure of wanting to get it right.
I also remember the weight of leadership.
The decisions. The staffing challenges. The responsibility of compliance. The pressure of CQC. The constant thinking. The moments where you can be surrounded by people, yet still feel like you are carrying so much of it alone.
That lived experience now sits at the heart of the work I do through Oak Tree Coaching.
Consent gained from clients daughter to use her photo. This lovely lady is sadly no-longer with us. She reminds me of the joy we shared and why I began my Home care business.
My Mission Is Simple...
To help Home Care business owners and Registered Managers lead with confidence, build Outstanding care businesses, attract the right clients and create teams of amazing Care Professionals.
From Home Care Owner to Coach and Mentor
I built and ran my own private client home care service, which went on to achieve Outstanding on both CQC inspections.
But the part I am most proud of is not just the rating.
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It is the culture we built.
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The relationships we had with clients and families.
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The amazing team who cared deeply.
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The standards we worked hard to protect.
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The reputation we created in our local community.
Over time, I learned that running a successful home care service is not only about systems, policies and compliance. Those things matter, of course they do. But they are only part of the picture.
So much depends on leadership.
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How you make decisions.
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How you communicate.
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How you hold standards.
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How you support your team.
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How you respond under pressure.
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How you stay connected to your values when the day to day demands of the business start pulling you in every direction.
That is why I now support home care owners, Directors and Registered Managers to lead with more confidence, clarity and intention.
Pic of me and my husband and partner in the business after we received our second Outstanding rating.
Why This Work Matters To Me
I know there are so many home care leaders doing their very best, often with very little space to think.
You might be trying to grow the business, attract private clients, support your team, evidence good governance, prepare for CQC, manage family expectations and still be the calm person everyone else looks to.
That can feel really lonely.
My work is about giving you space, support and honest reflection, but also practical guidance from someone who understands the sector from the inside.
I am not here to tell you what to do from a distance.
I am here to help you think clearly, make intentional decisions and build a home care service that feels aligned with your values, your standards and the kind of leader you want to be.


I believe the best leaders are not the ones who pretend to have it all together. They are the ones who are willing to reflect, learn, ask better questions and lead with intention.
That is what Oak Tree Coaching is here for.
To support you to pause, think, grow and lead well.
If I were to recommend these sessions to another home care leader, I would say the biggest reason to work with Lorraine is her ability to blend expertise with a genuine understanding of the unique challenges we face in this field. She offers practical solutions that truly work in real-world settings.
- Ismahan Ali
I would highly recommend Lorraine to anyone starting a business! I can’t be grateful enough for having her on my side right at the start of my enterprise. She gave me the push I needed to put all the foundations in place so I can focus on developing my service and growing my client’s base.
- Melanie E
The title ‘Business Coach’ doesn’t do Lorraine justice. Not only is she a talented, committed and insightful coach and mentor but she is your biggest cheerleader, someone to inspire and motivate you and someone who goes above and beyond to provide a carefully designed bespoke service
- Jenny W

